What is Search Engine Optimization and Search Engine Marketing?
Search Engine Marketing (SEM) are the marketing strategies implemented when doing Search Engine Optimization (SEO) for your website.
SEM is the process of improving search engine performance results of specific pages and keywords within your website. This process involves specific research of your keywords as well as research of your competitors to ensure the proper combination of strategies are implemented for maximum results.
This involves “on page” relevance (the optimization of your website) as well as “off page” reputation (marketing your site via online strategies).
The higher your search engine rankings are, the more people will find and visit your site. This may sound like a simple straight forward process but the process involves experience, skill, patience and time.
How do you get started with Search Engine Marketing?
The first step is to analyze your current website. It is critical to have a baseline understanding of your “on page” optimization as well as your “off page” optimization.
To get started with optimizing your website for maximum search engine rankings we offer a FREE, no obligation SEO Analysis report on your current website status as well as our recommendations for optimal results.